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Vilnius City
Bringing holiday festivities

Brand Identity
Design system
Communication design

Kalėdos sostinėje (Christmas in Vilnius) is the brightest and most visited festival of Vilnius. It starts at the beginning of December and culminates with the Three Kings feast. The festival brings holiday festivities to the heart of the capital and its remote corners.

To capture the wide variety of festive events and attractions, we created a rich collection of illustrations ranging from the most iconic landmarks of Vilnius to scenes of people and nature. Paired with an adaptive layout system, it allows the creation of endless visuals for years to come. A warm color palette centered around red – the signature color of Vilnius – adds to the festive atmosphere and reflects the city’s spirit.

The festival’s identity embodies the essence of Christmas: warmth, nostalgia, and time spent together. It celebrates the charm of Christmas in Vilnius with the city's iconic symbols.

Case Study photos by FOKO.

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© Sons & Daughters ID, 2023

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